PORT ANGELES — Registration is open for a daylong seminar planned Wednesday, Oct. 23, on the North Olympic Peninsula’s tourism industry.
The seminar, hosted by the Olympic Peninsula Tourism Commission, will be from 8 a.m. to 4:30 p.m. at the Red Lion Hotel, 221 N. Lincoln St.
Registration is $75 for one person, $140 for two people from the same organization and $205 for three people from the same group.
The theme is “Back to Basics.” The seminar will include hands-on sessions to train those with tourism-related business to maximize Facebook, Pinterest, TripAdvisor and excellence in customer service, said Anna Manildi with the visitors bureau.
State Rep. Kevin Van De Wege, D-Sequim, will open the seminar. He represents the 24th District, which covers Clallam and Jefferson counties and part of Grays Harbor County.
Keynote speaker Allyson Brooks, director/historic preservation officer with the state Department of Archaeology and Historic Preservation, will present “Telling Your Story: How a ‘Sense of Place’ Can Create Interest and Increase Customers.”
Phil Giudice, representing TripAdvisor, will lead the reputation management seminar, designed to help businesses maximize their best assets using TripAdvisor.
Lisa McMahan from Sparkloft Media will unveil a new Facebook and Pinterest promotion, “Fall Into the Olympic Peninsula.”
Local professionals will discuss regional tourism efforts.
Louise Stanton-Masten, Washington Tourism Alliance executive director, will discuss guiding principles and long-term solutions for tourism and marketing.
Diane Schostak, executive director of the Olympic Peninsula Visitors Bureau, will speak about the Olympic Peninsula Tourism Commission and recent Peninsula-wide marketing efforts.
To register, visit http://tinyurl.com/pdn-seminar.
For more information, phone 360-452-8552 or visit www.OlympicPeninsula.org.
